Two key forces drove investors’ November interests on this ETF content platform: the strategic hunt for durable growth amidst tech volatility, and the perennial demand for income and alternative diversification. 

The five most popular articles on our platform last month reflect this split. They celebrated asset milestones for core funds while highlighting tactical opportunities in differentiated strategies. There was a focus on learning about high quality growth strategies, high-income closed-end funds and resilient energy infrastructure. As we head into yearend, it will be interesting to watch and see how sentiment shifts. Thank you for continuing to visit our ETF sites. 

1. Growth Focus: The Profitability of Invesco QQQ

While the Invesco QQQ Trust (QQQ) and the Invesco NASDAQ 100 ETF (QQQM) declined in value in November, many people were interested in learning more about the large cap growth funds. These ETFs Are on the Right Side of Tech Earnings Chasm was the most popular article written last month on our platform. The piece reviewed the earnings season for some of the technology proxies inside the Invesco ETFs. It also looked at how AI may benefit the ETFs. Two stocks discussed in the article are Alphabet and Amazon.

2. Income Resilience: The Strength of Alerian Midstream ETFs

In November, Alerian energy infrastructure ETFs were stronger performers than QQQ, rising in value. Our audience was particularly interested in the income component offered by popular ETFs. Midstream ETFs AMLP & ENFR Announce Q4 Distributions discussed how the Alerian MLP ETF (AMLP) distribution rose 5% year-over-year, while Alerian Energy Infrastructure ETF (ENFR) distribution grew 10%.

3. Core Strategy: The Goldman Sachs ActiveBeta Milestone

We love ETF milestones at TMX VettaFi, and so does our audience. Last month, we celebrated when the Goldman Sachs ActiveBeta US Large Cap Equity ETF (GSLC) crossed $15 billion in assets under management. Much of the asset growth in 2025 was driven by price appreciation. The multi-factor index incorporates momentum, quality, low volatility, and value. This helps positioning GSLC as a competitive option for core equity allocation.

4. International Access: The Quality of American Century QINT

Speaking of quality investing, readers engaged with an article we wrote about an international quality ETF. An index based quality approach helped the American Century Quality Diversified International ETF (QINT) outperform its category average, offering a portfolio differentiated by holding large financials like Banco Bilbao Vizcaya Argentaria SA and global luxury goods names like Hermes International.

5. Alternative Income: The Appeal of Calamos CCEF

The other top-five most viewed story focused on an alternative approach to investing. The Calamos CEF Income & Arbitrage ETF (CCEF) has a distinct strategy focused on finding closed-end funds which are trading at compelling discounts to net asset value (NAV). Closed-end fund ETFs offer a unique path to portfolio income and diversification. They can be particularly appealing given the current uncertainty surrounding traditional bond strategies due to expected rate cuts. CCEF sported a nearly 8% yield as of September 2025, which for many investors should be appealing in a falling rate environment.

vettafi.com is owned by VettaFi LLC (“VettaFi”). VettaFi is the index provider for AMLP ENFR, and QINT, for which it receives an index licensing fee. However, AMLP, ENFR and QINT are not issued, sponsored, endorsed, or sold by VettaFi, and VettaFi has no obligation or liability in connection with the issuance, administration, marketing, or trading of AMLP, ENFR and QINT.

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